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Brand portfolio strategy creating relevance, differentiation, energy, leverage, and clarity

Publisher: London ; Free Press ; 2004Description: 348 p.ISBN: 9780743249386.Subject(s): -- MGTDDC classification: 658.827 AAK

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Item type	Current location	Call number	URL	Copy number	Status	Date due	Barcode
Books	Library and Information Resource Centre	658.827 AAK (Browse shelf)		1	Available		5077
Books	Library and Information Resource Centre	658.827 AAK (Browse shelf)		1	Available		4239

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