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Brand portfolio strategy creating relevance, differentiation, energy, leverage, and clarity
Publication details: London ; Free Press; 2004Description: 348 pISBN:- 9780743249386
- 658.827 AAK
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Library and Information Resource Centre | 658.827 AAK (Browse shelf(Opens below)) | Online Resource | 1 | Available | 5077 | ||||||||||||
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Library and Information Resource Centre | 658.827 AAK (Browse shelf(Opens below)) | 1 | Available | 4239 |
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