New strategic brand management advanced insights and strategic thinking

By: Kapferer, Jean-NoelPublication details: New Delhi ; Kogan Page ; 2012 Edition: 5thDescription: 492 p. 25 x 18.4 x 2.8 cmISBN: 9780749465155Subject(s): -- ManagementDDC classification: 658.8343 KAP

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Holdings
Item type	Current library	Call number	Materials specified	URL	Copy number	Status	Date due	Barcode
Books	Library and Information Resource Centre	658.8343 KAP (Browse shelf(Opens below))		Online Resource	1	Available		5516

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