Advertising and promotion : an integrated marketing communications perspective
By: Belch, George E. ; Belch, Michael A. and Purani, Keyoor
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Publisher: New Delhi ; McGraw-Hill ; 2011Edition: 7th.Description: 1075 p.ISBN: 9780070144965.DDC classification: 659.113 BEL
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Library and Information Resource Centre | Write-off | 659.113 BEL (Browse shelf) | 1 | Available | 4085 | |
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Books
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Library and Information Resource Centre | 659.113 BEL (Browse shelf) | 1 | Available | 4086 | ||
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Books
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Library and Information Resource Centre | 659.113 BEL (Browse shelf) | 1 | Available | 4087 |
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