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Blue ocean strategy how to create uncontested market space and make the competition irrelevant
Publication details: Boston ; Harvard Business School Press ; 2005 Description: 240 pISBN: 9781591396192Subject(s): -- MGTDDC classification: 658.8 KIM| Item type | Current library | Call number | Materials specified | Copy number | Status | Date due | Barcode |
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Library and Information Resource Centre | 658.8 KIM (Browse shelf(Opens below)) | 1 | Available | 3362 |
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| 658.8 KAS Rural marketing | 658.8 KAU Experiential marketing | 658.8 KEE Global marketing management | 658.8 KIM Blue ocean strategy | 658.8 KOT Marketing management | 658.8 KOT Framework for marketing management | 658.8 KOT Marketing 3.0 : |
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