| 000 | 00514nam a22001817a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20260923113246.0 | ||
| 008 | 260923b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9789354600807 | ||
| 040 | _cLIRC | ||
| 082 | _a659.113 BEL | ||
| 100 |
_aBelch, George E. ; Belch, Michael A. and Purani, Keyoor _91577 |
||
| 245 | _aAdvertising and promotion : an integrated marketing communications perspective | ||
| 250 | _a12 | ||
| 260 |
_aChennai _bMcGraw Hill _c2025 |
||
| 300 | _a712 p. | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c33958 _d33958 |
||