000 00533nam a2200205Ia 4500
999 _c14160
_d14160
005 20200129232434.0
008 160427s9999 xx 000 0 und d
020 _a9780071086967
040 _cLIRC
082 _a658.8 ZEI
100 _aZeithaml, Valarie A. ; Bitner, Mary Jo and Gremler, Dwayne D
245 _aServices marketing
_bintegrating customer focus across the firm
250 _a6th
260 _aNew York
260 _bMcGraw-Hill
260 _c2013
300 _a642 p.
650 _xMGT
942 _2ddc
_cBK