000 00530nam a2200205Ia 4500
999 _c13919
_d13919
003 OSt
005 20200114183653.0
008 160427s9999 xx 000 0 und d
020 _a9780230341685
040 _cLIRC
082 _a658.827 NIC
100 _aNickles, Liz and Iyer, Savita
245 _aBrandstorm
_bsurviving and thriving in the new consumer-led marketplace
260 _aNew York
260 _bPalgrave
260 _c2012
300 _a243 p
_c16.4 x 0.1 x 1 cm
650 _vManagement
942 _2ddc
_cBK