000 00506nam a2200217Ia 4500
999 _c12389
_d12389
003 OSt
005 20191014181134.0
008 160427s9999 xx 000 0 und d
020 _a9788131509821
040 _cLIRC
082 _a658.8 MCD
100 _aMcDaniel, Carl ; Lamb, Charles W. and Hair, Joseph F
245 _aPrinciples of marketing
250 _a
260 _aNew Delhi
260 _bCengage Learning
260 _c2008
300 _a600 p.
600 _xMGT
942 _2ddc
_cBK