| 000 | 00476nam a2200205Ia 4500 | ||
|---|---|---|---|
| 999 |
_c12023 _d12023 |
||
| 003 | OSt | ||
| 005 | 20191011223915.0 | ||
| 008 | 160427s9999 xx 000 0 und d | ||
| 020 | _a9788177588507 | ||
| 040 | _cLIRC | ||
| 082 | _a659.1 BAT | ||
| 100 | _aBatra, Rajeev ; Myers, John G. and Aaker, David A | ||
| 245 | _aAdvertising management | ||
| 250 | _a5th | ||
| 260 | _aNew Delhi | ||
| 260 | _bPearson | ||
| 260 | _c2009 | ||
| 300 | _a768 p. | ||
| 942 |
_2ddc _cREF |
||