000 | 00555nam a2200217Ia 4500 | ||
---|---|---|---|
999 |
_c11998 _d11998 |
||
003 | OSt | ||
005 | 20190921173845.0 | ||
008 | 160427s9999 xx 000 0 und d | ||
020 | _a9788131756898 | ||
040 | _cLIRC | ||
082 | _a658.827 KEL | ||
100 | _aKeller, Kevin Lane ; Permeswaran, M. G. and Jacob, Isaac | ||
245 |
_aStrategic brand management _bbuilding, measuring, and managing brand equity |
||
250 | _a3rd | ||
260 | _aNew Delhi | ||
260 | _bPearson | ||
260 | _c2012 | ||
300 | _a695 p. | ||
600 | _xMGT | ||
942 |
_2ddc _cBK |