000 00484nam a2200205Ia 4500
999 _c11856
_d11856
003 OSt
005 20190906215237.0
008 160427s9999 xx 000 0 und d
020 _a9780070586697
040 _cLIRC
082 _a658.8 BOW
100 _aBowersox, Donald J. and Cooper, M. Bixby
245 _aStrategic marketing channel management
260 _aNew Delhi
260 _bMcGraw-Hill
260 _c2000
300 _a448 p.
600 _xMGT
942 _2ddc
_cBK