000 | 00549nam a2200205Ia 4500 | ||
---|---|---|---|
999 |
_c11846 _d11846 |
||
003 | OSt | ||
005 | 20190905220450.0 | ||
008 | 160427s9999 xx 000 0 und d | ||
020 | _a9781591396192 | ||
040 | _cLIRC | ||
082 | _a658.8 KIM | ||
100 | _aKim, W. Chan and Mauborgne, Renee | ||
245 |
_aBlue ocean strategy _bhow to create uncontested market space and make the competition irrelevant |
||
260 | _aBoston | ||
260 | _bHarvard Business School Press | ||
260 | _c2005 | ||
300 | _a240 p. | ||
600 | _xMGT | ||
942 |
_2ddc _cBK |