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1.
Sage handbook of social marketing

by Hastings, Gerard ; Angus, Kathryn and Bryant, Carol.

Publication details: New Delhi ; Sage Publication s ; 2011Availability: Items available for loan: Library and Information Resource Centre (1)Call number: 658.8 HAS.
2.
Marketing ethics vol. 1

by Smith, N. Craig and Murphy, Patrick E.

Publication details: New Delhi ; Sage Publications ; 2012Availability: Items available for reference: Library and Information Resource Centre: Not for loan (1)Call number: 174.96588 SMI.
3.
Market-based management strategies for growing customer value and profitability

by Best, Roger J.

Edition: 5thPublication details: New Delhi ; PHI ; 2009Availability: Items available for loan: Library and Information Resource Centre (6)Call number: 658.8 BES, ... Items available for reference: Library and Information Resource Centre: Not for loan (1)Call number: 658.8 BES.
4.
Rural marketing

by Kashyap, Pradeep.

Edition: 2ndPublication details: New Delhi Pearson 2012Availability: Items available for loan: Library and Information Resource Centre (1)Call number: 658.8 KAS.
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