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Services marketing integrating customer focus across the firm
Publication details: New York ; McGraw-Hill ; 2013 Edition: 6thDescription: 642 pISBN: 9780071086967Subject(s): -- MGTDDC classification: 658.8 ZEI| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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Library and Information Resource Centre | 658.8 ZEI (Browse shelf(Opens below)) | 1 | Checked out | 2024-03-10 | 5676 |
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| 658.8 VEN Marketing management : a decision-making approach | 658.8 ZEI Services marketing | 658.8 ZEI Service marketing | 658.8 ZEI Services marketing | 658.8 ZEI Service marketing | 658.8001 MAC Sage handbook of marketing theory | 658.8001 SHA Neuromarketing |
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