Marketing communications integrating offline and online with social media
Publication details: New Delhi ; Kogan Page ; 2011 Edition: 5thDescription: 483 p. 19 x 1.8 x 622.3 cmISBN: 9780749461935Subject(s): -- ManagementDDC classification: 658.802 SMIItem type | Current library | Call number | URL | Copy number | Status | Date due | Barcode |
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Books | Library and Information Resource Centre | 658.802 SMI (Browse shelf(Opens below)) | Online Resource | 1 | Available | 5515 |
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658.802 DAV Beating the commodity trap | 658.802 HBR HBR's 10 must reads | 658.802 SMI Marketing communications | 658.802 SMI Marketing communications | 658.802 WES How to write a marketing plan | 658.802 WOO Marketing plan handbook | 658.804 BRE Business-to-business marketing |
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