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Service marketing integrating customer focus across the firm
Publication details: New Delhi ; McGraw-Hill ; 2011 Edition: 5thDescription: 763pISBN: 9780070700994Subject(s): -- MGTDDC classification: 658.8 ZEI| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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Library and Information Resource Centre | 658.8 ZEI (Browse shelf(Opens below)) | 1 | Available | 4446 | |
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Library and Information Resource Centre | 658.8 ZEI (Browse shelf(Opens below)) | 1 | Available | 4406 |
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| 658.8 ZEI Services marketing | 658.8 ZEI Service marketing | 658.8 ZEI Services marketing | 658.8 ZEI Service marketing | 658.8001 MAC Sage handbook of marketing theory | 658.8001 SHA Neuromarketing | 658.802 AAK Strategic market management |
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