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Marketing communications an integrated approach

By: Smith, P R. and Taylor, JonathanPublication details: New Delhi ; Kogan Page ; 2005 Edition: 4thDescription: 696 pISBN: 9788175542884Subject(s): -- MGTDDC classification: 658.802 SMI
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658.802 SMI (Browse shelf(Opens below)) 1 Available 3013

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