Marketing management : (Record no. 19167)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00432nam a22001697a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210316145405.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170728b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 474244557185 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | LIRC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 15th ed. |
| Classification number | 658.8 KOT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 422 |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management : |
| Remainder of title | a south asian perspective |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New delhi |
| Name of publisher, distributor, etc. | Pearson |
| Date of publication, distribution, etc. | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 756 p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Gifted Books |
| Koha issues (borrowed), all copies | 9 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Coded location qualifier | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Library and Information Resource Centre | Library and Information Resource Centre | 2017-07-28 | Gifted Book | Neemrana | 701.00 | 10 | 8 | 658.8 KOT | G2665 | 2024-03-15 | 2024-03-08 | 1 | 701.00 | 2017-07-28 | Gifted Books | ||||
| Dewey Decimal Classification | Library and Information Resource Centre | Library and Information Resource Centre | 2017-07-28 | Gifted Book | Neemrana | 701.00 | 10 | 2 | 658.8 KOT | G2666 | 2024-03-18 | 2024-03-12 | 1 | 701.00 | 2017-07-28 | Gifted Books | ||||
| Dewey Decimal Classification | Library and Information Resource Centre | Library and Information Resource Centre | 2017-07-28 | Gifted Book | Neemrana | 701.00 | 7 | 7 | 658.8 KOT | G2667 | 2022-09-19 | 2022-08-02 | 1 | 701.00 | 2017-07-28 | Gifted Books | ||||
| Dewey Decimal Classification | Library and Information Resource Centre | Library and Information Resource Centre | 2021-03-16 | Student | Neemrana | 701.00 | 658.8 KOT | G4187 | 2021-03-16 | 1 | 701.00 | 2021-03-16 | Gifted Books |