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Marketing imagination (Record no. 18872)

MARC details
000 -LEADER
fixed length control field	00446nam a22001817a 4500
003 - CONTROL NUMBER IDENTIFIER
control field	OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20210302121755.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	170111b xxu\|\|\|\|\| \|\|\|\| 00\| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	978-0029190906
040 ## - CATALOGING SOURCE
Transcribing agency	LIRC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8 LEV
100 ## - MAIN ENTRY--PERSONAL NAME
9 (RLIN)	310
Personal name	Levitt, Theodore
245 ## - TITLE STATEMENT
Title	Marketing imagination
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New York
Name of publisher, distributor, etc.	Free Press
Date of publication, distribution, etc.	1986
300 ## - PHYSICAL DESCRIPTION
Extent	238 p.
Dimensions	15.5 x 2.3 x 23.5 cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Form subdivision	MGT
9 (RLIN)	1299
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	Reference

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Date acquired	Source of acquisition	Coded location qualifier	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Date last seen	Copy number	Uniform Resource Identifier	Cost, replacement price	Price effective from	Koha item type
		Dewey Decimal Classification			Library and Information Resource Centre	Library and Information Resource Centre	2017-01-11	OBI	New Delhi	799.00		658.8 LEV	9109	2019-06-15	1		499.00	2017-01-11	Reference