Marketing (Record no. 11308)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00506nam a2200217Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190726175256.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160427s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780070151567 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | LIRC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 ETZ |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Etzel, Michael J, Walker, Bruce J, Stanton, William J and Pandit, Ajay |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 14th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | McGraw-Hill |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 880 p. |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| General subdivision | MGT |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Source of acquisition | Coded location qualifier | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library and Information Resource Centre | Library and Information Resource Centre | 2010-07-29 | Bookwell | New Delhi | 365.00 | 658.8 ETZ | 2824 | 2019-06-15 | 1 | 365.00 | 2010-07-29 | Books | |||||
| Library and Information Resource Centre | Library and Information Resource Centre | 2010-07-29 | Bookwell | New Delhi | 365.00 | 658.8 ETZ | 2825 | 2019-07-26 | 1 | 365.00 | 2010-07-29 | Books | |||||
| Library and Information Resource Centre | Library and Information Resource Centre | 2010-07-29 | Bookwell | New Delhi | 365.00 | 658.8 ETZ | 2826 | 2019-07-26 | 1 | 365.00 | 2010-07-29 | Books | |||||
| Library and Information Resource Centre | Library and Information Resource Centre | 2011-05-02 | Best Compani | New Delhi | 365.00 | 658.8 ETZ | 3760 | 2019-07-26 | 1 | 365.00 | 2011-05-02 | Books | |||||
| Library and Information Resource Centre | Library and Information Resource Centre | 2011-05-10 | Best Compani | New Delhi | 365.00 | 658.8 ETZ | 3780 | 2019-07-26 | 1 | 365.00 | 2011-05-10 | Reference | |||||
| Library and Information Resource Centre | Library and Information Resource Centre | 2011-05-10 | Best Compani | New Delhi | 365.00 | 658.8 ETZ | 3781 | 2019-07-26 | 1 | 365.00 | 2011-05-10 | Books |