From greenwashing to cancel culture: consumer reactions to deceptive marketing and brands recovery strategies
Srivastava, Mohit and Jaiswal, Vinitt
From greenwashing to cancel culture: consumer reactions to deceptive marketing and brands recovery strategies - Neemrana NIIT University 2025 - 64 p.
658.8 SRI
From greenwashing to cancel culture: consumer reactions to deceptive marketing and brands recovery strategies - Neemrana NIIT University 2025 - 64 p.
658.8 SRI