000 | 00558nam a2200217Ia 4500 | ||
---|---|---|---|
999 |
_c14000 _d14000 |
||
003 | OSt | ||
005 | 20200117192534.0 | ||
008 | 160427s9999 xx 000 0 und d | ||
020 | _a9780749465155 | ||
040 | _cLIRC | ||
082 | _a658.8343 KAP | ||
100 | _aKapferer, Jean-Noel | ||
245 |
_aNew strategic brand management _badvanced insights and strategic thinking |
||
250 | _a5th | ||
260 | _aNew Delhi | ||
260 | _bKogan Page | ||
260 | _c2012 | ||
300 |
_a492 p. _c 25 x 18.4 x 2.8 cm |
||
650 | _vManagement | ||
942 |
_2ddc _cBK _e5th _01 |