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Mm what's inside : an innovative approach to learning and teaching marketing management (Record no. 17104)

MARC details
000 -LEADER
fixed length control field	00500nam a2200169Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20210922180047.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	160502s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9788131510162
040 ## - CATALOGING SOURCE
Transcribing agency	LIRV
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8 IAC
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Iacobucci, Dawn and kapoor, Avinash
9 (RLIN)	1996
245 ## - TITLE STATEMENT
Title	Mm what's inside : an innovative approach to learning and teaching marketing management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc.	2011
Place of publication, distribution, etc.	New Delhi
Name of publisher, distributor, etc.	Cengage Learning
300 ## - PHYSICAL DESCRIPTION
Extent	270 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision	MGT
9 (RLIN)	1997
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	Gifted Books

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Date acquired	Source of acquisition	Coded location qualifier	Total Checkouts	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type
		Dewey Decimal Classification			Library and Information Resource Centre	Library and Information Resource Centre	2011-06-11	Cengage Learning	New Delhi		658.8 IAC	G146	2018-06-03	1	2011-06-11	Gifted Books