Experiential marketing
Smilansky, Shaz
Experiential marketing a practical guide to interactive brand experiences - New Delhi Kogan Page 2009 - 264 p.
9780749457167
--MGT
658.827 SMI
Experiential marketing a practical guide to interactive brand experiences - New Delhi Kogan Page 2009 - 264 p.
9780749457167
--MGT
658.827 SMI